Raycom was instrumental in bringing a number of sporting events to the town of Charlotte, including college football, basketball and LPGA golfing.
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Though the company began concentrating more on its core athletics programming, Raycom maintained an distinctive deal With all the Estate of Elvis Presley(a hundred and fifty five) (1987-1997). Haines grew to become very close to the directors with the Estate and Subsequently, Raycom syndicated quite a few specials on the lifetime of Elvis Presley.
The subsequent day, advertisers would know the volume of commercials and the marketplaces in which that they had aired during a respective recreation. This facilitated billing.
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The company uncovered bigger accomplishment while in the sports arena than in amusement exhibits. Elevated emphasis was placed on sports activities marketing and packaging.
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(91) Preparations ended up designed for any community telecast back again to the United States and planes had been chartered for admirers to fly to Russia. Even with Haines and others paying out weeks in Moscow, the Soviets had been not able to supply the desired resort rooms and the game was rescheduled for L. a..(92)
Raycom employed this strategy when it secured its very first college or university football rights from Clemson University in 1983. Whilst the NCAA had sanctioned Clemson from possessing live telecasts of its football game titles, Raycom ran tape delay broadcasts in syndication and likewise on ESPN.(30)
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